Street Soccer USA’s mission is to fight poverty and strengthen communities through soccer. Street Soccer USA was recently been selected as a recipient of the FIFA Global Citizen Education fund for delivering valuable projects coinciding with FIFA’s Unite for Education campaign.
Street Soccer USA has also launched the 26 for 2026 initiative campaign to build 26 street soccer parks and learning centers across the country.
Tim Helfrich joined Street Soccer USA in 2025 as the national nonprofit's Chief Leadership Officer. He oversees programs, people, strategy, and curriculum across the expanding national footprint of the organization.
Helfrich, a former Division I soccer player at Davidson College, a part-time assistant at Davidson, is also an entrepreneur, business executive, educator and musician
The multi-talent Helfrich has spent 25 years in secondary and higher education as a classroom teacher, administrator, and curriculum designer. He's been giving back to communities for many years.
"I've certainly tried to orient my life around impact. In addition to supporting youth and driving wellness initiatives, I'm also interested in community building. Steet Soccer sits at the vortex of all of that. I really believe in the work they do to uplift lives and to change the trajectory young people's live and alter outcomes while building and strengthening communities."
Helfrich was a teammate of Street Soccer USA co-founder and CEO Lawrence Cann at Davidson in the late 90's. Tim says he was happy to join the Cann's organization, especially now.
"I've been a fan and supporter of Street Soccer USA since its inception. The timing and the lead up to the 2026 World Cup and the 26 for 2026 initiative was really exciting to me,"
Helfrich says he's well aware of the excitement around the FIFA World Cup and has been impressed by the play of both teams in the Finals, Spain and defending champion Argentina. Those two teams will compete for the 2026 Championship on July 19 at New York-New Jersey Stadium in East Rutherford.
