News Article

Business Owners Flash Their Wares For NFL Host Committee

By Spencer Raine, WBGO News
Secaucus. May 22, 2013

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Ice sculpture of a football helmet on display at Big Game Experience.

Memorial Day weekend may bring barbecues to mind, but business owners throughout New Jersey are thinking about tailgating and the parties that will be had this coming February.  That’s when Superbowl XLVII comes to Met Life Stadium at the Meadowlands.  In a forum billed as “The Big Game Experience” business owners displayed their wares at the Meadowlands Expo Center in Secaucus Wednesday.  The hope being to secure a piece of the half billion dollar pie the festivities are expected to generate.

Party planners visited booths as did members of the New York and New Jersey NFL Host Committee.  Without talking specifics about how and when the business deals surrounding the week-long series of events will be made, Committee CEO Al Kelly urged business owners to start planning for the Monday before the game, a mere 250 days away. Restaurants, caterers, moving companies, ice sculptors, musicians, towns, even the Statue of Liberty set up camp in hopes of drawing attention.

Kelly says service is what seals impressions and makes memories for fans.  He wants the experience here to mirror Italy - by becoming a destination that takes multiple visits to complete.  He says for the first time in history, every venue at the Meadowlands will be in operation.  That said, he’s calling the February 2nd game – the first mass transit Superbowl - and says with extremely limited parking, there will be a major push for bus and trains to get people to and from the game.

The NFL is looking for 27-thousand volunteers between now and February – and there will be countless blood drives along the way – showing the region not only has spirit, but heart.

NPR

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