February 4, 2008. Posted by Amy Niles.
I wear the title proudly. I wear a lot of hats here at WBGO- but this is my favorite one. While I am overseeing a number of the activities here at WBGO, I am sitting in my cold dark office ( no, they don't keep me in the fruit cellar!) and pouring over stats. Man, I love this stuff. Trying to understand more about our listeners and what they like ( don't ever be shy about telling us). Finding stats for our dynamic underwriting duo to use with potential sponsors ( they are one of the components along with your membership that keeps this station on the air and on the web). Just loving the fact that this station has grown from a signal in the Newark Public Schools and has expanded to include YOU- where ever you are in the world!
I thought that I would share my new fascination:
WHERE ARE YOU?
We have all kinds of tools that tell us and I am obsessed with this stuff!
Don't worry, we don't know exactly where you are. We are not going to come and visit like the Publishers Clearinghouse guys ( sorry to disappoint you!). We can only tell kinda sorta where you are- the country, state and city. Nothing creepy. We could speak in just about any language and someone in our audience would understand the words that we were saying- but you ALL understand the music.
Did you know that the majority of you who listen online are in our terrestrial listening area?
4 of you were listening from Botswana yesterday. And 4 from the Virgin Islands.
5.1% of our US online audience yesterday was from California. And 2.6% came from Florida.
OK, so now guess. Number one place outside of the US where people were listening-
Who are all of you? Are you expats? How did you find WBGO? Are you members ( ok, so shoot me, I had to ask!)? Share something with the rest of us about what turns you on about this music. I am going to Japan in March- where should I go to hear jazz in Tokyo?
Bottom line, you are a part of a great community, a party that goes where ever you do, whenever you want us. Thanks for joining us! And if you ever find yourself in Newark, feel free to come and visit us- we love having you.
Amy- The House Geek
© 2008 WBGO
February 1, 2008
Today was Jazz Giants Day. Rhonda played some of the bigguns of this music in honor of the Giants Super Bowl appearance. If you were listening you heard Diz, Satch, Miles and many others in what was, for me, a great mid-day's worth of jazz. Singer sandy Sasso was in today. She's one of our most loyal volunteers and cooks and bakes like a mad woman for us and for her fellow volunteers. Today there was roast beet soup and chicken pot pie, not to mention a variety of super tasty banana nut and other bread. Yum!
I told you I'd be blogging every day I was on the air, and today we said we'd post some of your comments. It's true, real people just like you are pledging their hard-earned cash to this radio station because they know that we rock the jazz all over the world like nobody else. Here are just a few comments:
Lisa from Weehawken, NJ pledged $XXXX as a NEW pledge! (12:14:37) Note: I was thrilled to stumble upon WBGO! My radio is on 24-7! I even listen while I'm asleep
Ingrid from New York, NY pledged $XXXX as a NEW pledge! (11:06:00) NOTE:Just put on the radio, and it made me smile and I decided to join.
Marco from New York, NY pledged $XXXX - as a NEW pledge! (10:41:00) NOTE:Love the radio, normally does not listen to the radio. Through MY Ipod away since I've been listening to WBGO
Clyde from Brooklyn, NY pledged $XXXX - as a RENEWING pledge! (10:46:00) NOTE: Today is my 70th birthday -- celebrating by renewing his membership.
Norman from West Orange, NJ pledged $XXXX - as a RENEWING pledge! (10:30:00) NOTE:Thanks everyone on the station for keeping the music alive. You're the last gas, don't do away.
Thanks to all of you who have done your part. For the rest of you: c'mon, you know you wanna! - David Cruz
© 2008 WBGO
January 31, 2008
On the second day ... we started to hit our stride. Believe it or not, these fund drives are as much science as art. Sure, you've got your witty and knowledgeable hosts and sidekicks (like me) but we actually plan ahead for the drive, coming up with themes and strategies, often based on what we hear from you.
I won't tell you what's different about this drive; I'll let you figure that one out yourself. Today's highlights included pledges from South Carolina and Rhode Island. I'm always amazed that people hundreds of miles outside of our listening area actually take the time to make a pledge of support. How cool is that?
Things you missed today, if you weren't listening include Michael Bourne's tale of smoking (not cigars!) with Dizzy Gillespie while watching soap operas; Gary Walker explaining what it means when the horse in a statue of a guy on a horse has one leg or two raised; and Rhonda Hamilton's really bad New England accent.
Now we three sidekicks (Doug Doyle, Andrew Meyer and I) are preparing for "Lessons Learned," our one-hour call-in show with Newark School Superintendent Marion Bolden. This could be interesting - David Cruz
© 2008 WBGO
January 30, 2008
With a little less than three weeks to go before pitchers and catchers report for spring training, the Mets made the move we Mets fans have been hoping for, getting lefty Johan Santana from the Twins for relatively cheap. Pending finalization of the plan (which we all expect shortly) the Mets will have solidified the team's pitching and made several of us here at Jazz 88 very (VERY!) happy.
On Day 1 of our Jazz with Heart Fund Drive it's good to know that someone's got cash to spare. And while we're not asking you to pledge a Johan Santana-like amount, we do hope that you'll do your share to keep this great music alive on the radio 24/7. Did you know that Johan Santana is from Venezuela? He is. And we just happen to have a great Latin Package that features "A Taste of Cacao: Latin Jazz with a Venezuelan Flavor." It's available, along with "Putumayo Presents Latin Jazz" for a pledge of $125. That makes you a part of the family, which you will come to appreciate immediately. Now, repita por favor: Let's Go Mets! Let's Go Mets! - David Cruz
© 2008 WBGO